If you love the Olsen twins then you’ve likely heard about their clothing lines, Elizabeth and James (named after their siblings), and The Row. In 2006, the fashion forward twins founded their couture fashion label The Row, named after Savile Row which is a street full of history (the Beatles’ last live performance was held on the rooftop of a building here) in central London.
The Row Awards
Mary-Kate and Ashley were named Womenswear Designer of the Year by the Council of Fashion Designers of America (CFDA) for their line. The twins also won the CFDA Womenswear Designer of the Year in 2012 and the CFDA’s Accessories Designer of the Year in 2014. The brand is best known for its minimal aesthetic and it’s popular wearers include Chrissy Teigen, Kerry Washington and Reese Witherspoon. The Row is now carried in over 145 upscale boutiques and department stores in the United States alone and sold in over 70 stores in London.
The Row Controversy
The twins are also famous for their affinity for fur and disregard for animal rights when it comes to the fashion industry. So much so that they even sold an alligator backpack priced at a ridiculous $39,000. Other controversy that faces the label started when a former intern came forward with claims that she was overworked and underpaid. Since then a group of 40 interns have come together to sue Dualstar, Mary-Kate and Ashley’s company. The group claim that they worked 50 hours weeks without getting paid. The twins have not yet commented about the claims.
It’s common knowledge that the Olsen twins are fashion icons however Mary-Kate can take most of the credit for coining a signature style, which according to the New York Times can be called a “homeless” look, but we’d like to call it boho chic. Her new ‘old’ and worn out aesthetic can be said to have brought the twins to fashion fame prior to their design days but it’s their combined style that brought The Row designs to the limelight.
IMAGE: @OLSENTWINS FROM INSTAGRAM
These two designers are some of the most hardworking individuals in the fashion industry, after all their work ethic started young when they became the youngest producers in Hollywood at the age of 6.
IMAGE: @ASHLEYOLSEN_ FROM INSTAGRAM
If The Row isn’t exactly what you consider affordable, let’s face it not everyone is willing to shell out over $600 for the perfect white tee, then consider Elizabeth and James, which is their more affordable and accessible ready to wear clothing line.